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Dr. Bronner's
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The Story
Dr. Bronner's makes concentrated, plant-based soaps and personal care products made with organic oils and fair-trade ingredients. Known for their iconic multi-purpose liquid castile soap, they're B-Corp certified and have been family-owned since 1948.
Oras Index
· 81/100Good to Know
Dr. Bronner's excels in ethical sourcing and third-party verification but lacks formal third-party ingredient certification (no MADE SAFE, COSMOS, or NATRUE); ingredient transparency is strong on INCI and sourcing (Fair Trade USA certified across botanicals, documented Serendipalm partnership), but concentration levels for key actives are not disclosed, limiting clinical efficacy claims. Formulation team lacks named attribution despite 75-year family ownership. Packaging uses significant recycled content and FSC cardboard but has no brand-operated refill program or take-back system—only generic TerraCycle guidance. Core product range shows aesthetic longevity, but secondary/seasonal expansions have accelerated in recent years. Free of hazardous ingredients (parabens, phthalates, SLES) confirmed across mainstream range.
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