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Koup
Taiwan
The Story
B Corp certified — Textiles
Oras Index
· 35/100Material Quality8/25
Construction & Craftsmanship6/20
Longevity & Repairability7/20
Sustainability & Ethics9/20
Design Philosophy5/15
Good to Know
Koup shows emerging commitment to sustainability through organic cotton and recycled materials, but we could not find much evidence of detailed construction specs (stitch density, reinforcement patterns) or heritage design lineage. The brand would strengthen its timeless positioning by publishing care guides, exploring a repair or resale partnership, and articulating how core designs are intended to evolve gradually rather than follow seasonal trends.
About our research
Every brand on Oras is independently researched across five pillars: material quality, construction and craftsmanship, longevity and repairability, sustainability and ethics, and design philosophy. We use a consistent framework so you can compare brands meaningfully.
Oras does not sell products directly. We connect you to the brand's own site. We may earn a small affiliate commission, but this never influences our research or which brands we feature.
