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Little Yellow Bird
New Zealand
The Story
B Corp certified — Apparel
Oras Index
· 35/100Material Quality8/25
Construction & Craftsmanship6/20
Longevity & Repairability7/20
Sustainability & Ethics9/20
Design Philosophy5/15
Good to Know
Little Yellow Bird shows genuine commitment to organic cotton and eco-conscious production, but we could not find much evidence of reinforced construction details (bar-tacks, gussets), formal repair or take-back programs, or longevity-focused design cues. The brand appears to prioritize accessible pricing over premium craft markers; there's room to grow in supply chain transparency (full factory tracing) and in design heritage—the brand's young timeline means aesthetic longevity claims are premature. Strengthening these dimensions would move the score meaningfully toward 'Timeless' territory.
About our research
Every brand on Oras is independently researched across five pillars: material quality, construction and craftsmanship, longevity and repairability, sustainability and ethics, and design philosophy. We use a consistent framework so you can compare brands meaningfully.
Oras does not sell products directly. We connect you to the brand's own site. We may earn a small affiliate commission, but this never influences our research or which brands we feature.
