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Maria Nila AB
Sweden
The Story
Maria Nila is a Swedish haircare brand known for color-safe and sulfate-free formulas designed to protect colored hair. They focus on professional-quality products with plant-based ingredients and are recognized for vibrant color deposit shampoos and conditioners.
Oras Index
· 81/100Good to Know
Maria Nila AB claims B Corp and GOTS certification but lacks rigorous third-party ingredient certifications (no COSMOS Organic, NATRUE, or EWG Verified despite 'plant-based' positioning), limiting P1 cert subscore to 5/12. Full INCI lists are available but active concentrations (e.g., plant extracts, color-depositing pigments) remain undisclosed, preventing P2 from reaching 8. Formulator pedigree is not publicly named; while professional-grade positioning is credible for a Swedish haircare specialist, independent dermatologist endorsement or named R&D leadership is absent. Packaging uses significant virgin plastic across the range with no disclosed refill program, take-back initiative, or recycled-content commitments—typical for professional haircare but a sustainability gap. Supply-chain ethics transparency is limited to B Corp audit; no Fair Trade certification for botanicals, no mica traceability (not relevant for haircare formulas), and no public documentation of direct partnerships with named ingredient suppliers. Aesthetic longevity is strong for a ~20-year brand with stable core color-protection range, supporting P4 score.
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