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Outerknown
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The Story
Outerknown makes sustainable basics and everyday wear using organic cotton, recycled materials, and responsible manufacturing. Founded by Kelly Slater, the brand emphasizes transparency in supply chains and fair labor practices across its production.
Oras Index
· 75/100Good to Know
Outerknown demonstrates strong material and construction foundations. To reach 'Timeless' status (75+), the brand could expand its repair program visibility and formalize a take-back or resale partnership to close the end-of-life loop more completely. Supply chain transparency beyond country/factory level (farm-to-fiber tracing) would strengthen P4 further.
About our research
Every brand on Oras is independently researched across five pillars: material quality, construction and craftsmanship, longevity and repairability, sustainability and ethics, and design philosophy. We use a consistent framework so you can compare brands meaningfully.
Oras does not sell products directly. We connect you to the brand's own site. We may earn a small affiliate commission, but this never influences our research or which brands we feature.
