All BrandsShop at SPELL (IPEA Holdings Pty Ltd. - Spell Group)
SPELL (IPEA Holdings Pty Ltd. - Spell Group)
Australia
The Story
B Corp certified — Apparel
Oras Index
· 35/100Material Quality8/25
Construction & Craftsmanship6/20
Longevity & Repairability7/20
Sustainability & Ethics9/20
Design Philosophy5/15
Good to Know
Spell Group creates approachable, resort-inspired apparel with genuine sustainability intentions, but we could not find evidence of detailed material sourcing (fiber specifications, dye processes, hardware suppliers), formal construction certifications, or a structured repair/warranty program. The brand appears to use conventional production methods without documented stitch density or reinforcement detail. There's opportunity to deepen supply chain transparency, formalize longevity guarantees, and publish repair guidance to align with their eco-conscious positioning.
About our research
Every brand on Oras is independently researched across five pillars: material quality, construction and craftsmanship, longevity and repairability, sustainability and ethics, and design philosophy. We use a consistent framework so you can compare brands meaningfully.
Oras does not sell products directly. We connect you to the brand's own site. We may earn a small affiliate commission, but this never influences our research or which brands we feature.
