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When opting to flaunt natural white or lightened hair, it is advisable to care for the hair with specific products. White hair, like bleached hair, is more fragile. That’s why it’s important to choose
When opting to flaunt natural white or lightened hair, it is advisable to care for the hair with specific products. White hair, like bleached hair, is more fragile. That’s why it’s important to choose the right treatments. VIOLET shampoo counteracts the yellowing of white and bleached hair and, thanks to Cassia Alata,
Antica Erboristeria SpA SB · Italy
Italian herbal beauty brand specializing in permanent hair color formulas enriched with botanical extracts. Known for ammonia-free and natural ingredient-focused coloring products that condition while coloring. Part of a heritage of traditi…
Good to Know
Antica Erboristeria claims B Corp but lacks third-party ingredient certifications (COSMOS, NATRUE, MADE SAFE) despite positioning as 'natural'—this triggers the anti-pattern cap for marketing 'natural' without formal third-party verificatio…
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