What to Consider
Materials & Construction
- ·Made by Ethique in New Zealand.
Sustainability
- ·Ethique is recognized for sustainable practices across their product line.
Cost Per Use
- ·Ethique is known for products that hold up over years of use — which typically means a lower cost per use than cheaper alternatives that need replacing.
- ·Priced around $30 (midpoint of under $50 for Exclude). At ~15 uses/month, this hits the $1-per-use "worth it" mark in 2 months — and falls to roughly 3¢ per use across a 5-year lifespan.
Brand at a Glance
Ethique · New Zealand
Ethique makes solid, plastic-free beauty and personal care products (shampoo bars, conditioners, skincare) from New Zealand. Their products are palm oil-free, vegan, and Leaping Bunny certified, with sustainable packaging focused on zero wa…
Oras Index79/100
Good to Know
Ethique excels in cruelty-free integrity (Leaping Bunny) and B Corp credibility, but lacks third-party ingredient certification (COSMOS Organic, MADE SAFE) despite 'natural' positioning—a critical gap under U.S. regulatory laxity. INCI disc…
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