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Build Your Own Regimen

Name: Build Your Own Regimen
Brand: G2G Ventures, PBC dba Counter
Availability: InStock

G2G Ventures, PBC dba Counter · United States

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Discover Counter, leading the standard of clean beauty. Shop our high performing, safer skincare & cosmetics products. Proven results. Do beauty better.

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What to Consider

Materials & Construction

·Made by G2G Ventures, PBC dba Counter in United States.

Sustainability

·G2G Ventures, PBC dba Counter is recognized for sustainable practices across their product line.

Cost Per Use

Brand at a Glance

G2G Ventures, PBC dba Counter · United States

B Corp certified — Personal care products

Oras Index63/100

Good to Know

Counter could strengthen its repair program visibility and extend its warranty period beyond the current coverage to better communicate confidence in product longevity. Supply chain transparency could be more granular—while the brand source…

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·Priced around $100 (midpoint of $50–$150 for Exclude). At ~15 uses/month, this hits the $1-per-use "worth it" mark in 7 months — and falls to roughly 11¢ per use across a 5-year lifespan.