Apparel
Tonton Henley
WE-AR · New Zealand$$
A refined building block for the modern man. This slim-fit GOTS organic cotton Henley offers breathable comfort and architectural clarity for daily life.
A refined building block for the modern man. This slim-fit GOTS organic cotton Henley offers breathable comfort and architectural clarity for daily life.
What to Consider
Materials & Construction
- ·Cotton — Breathable and comfortable. Standard cotton softens with wear but may shrink. Look for ringspun or combed cotton for smoother, more durable fabric.
- ·Organic — Same durability as conventional counterparts, grown without synthetic pesticides or fertilizers.
- ·Made by WE-AR in New Zealand.
Longevity & Care
- ·Cotton — Machine washable. Gets softer with every wash. Tumble dry low to minimize shrinkage.
- ·Organic — Follow care label — varies by base material.
Sustainability
- ·Organic — Grown without synthetic chemicals, reducing soil and water contamination. Better for farmers, ecosystems, and the people wearing the finished product.
- ·GOTS certified — independently verified against environmental and social standards.
Cost Per Use
- ·Cotton — Cotton is affordable but has a shorter lifespan than wool or linen. Organic and ringspun cotton cost slightly more but hold up noticeably longer.
- ·Organic — Organic typically costs 10-30% more than conventional, but supports healthier farming practices.
- ·Priced around $100 (midpoint of $50–$150 for Apparel). At ~8 uses/month, this hits the $1-per-use "worth it" mark in 1 years — and falls to roughly 21¢ per use across a 5-year lifespan.
Brand at a Glance
WE-AR · New Zealand
B Corp certified — Apparel
Oras Index35/100
Good to Know
WE-AR is early in its journey toward timeless apparel. While the brand demonstrates commitment to organic materials and ethical production, we could not find evidence of detailed material specs (fiber length, yarn weight, specific finishing…
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